Site Topic

Site Topic merges labels that mean the same thing automatically. But sometimes users want to merge labels just for the site because it makes sense temporarily. Let users merge labels in the user interface, and let them unmerge at a later date.

Today we can create a report to show ranking pages as well as keywords for labels. Please add an integration with Google Analytics so that we can also surface additional metrics like revenue.

Site Topic merges labels that mean the same thing automatically. Sometimes it misses things and often users know their domain best. Let users merge labels in the user interface.

Sometimes you're in a context for which there are very few keywords, but you'd like to 'dive deeper'. Add a button so that Site Topic pulls back relevant keywords for this context and labels them.

Currently the report for top labels with pages will show pages only for reports created from GSC. Enable this for reports created with competitive keyword uploads too.

Teach Site Topic a better idea of what a label group is by listing some example labels. For instance, say I'd like to explain festivals (a kind of event), I might list out Lollapalooza, SXSW, Superbloom and the Gilroy Garlic Festival, so it gets the idea.

Keywords can be expressed as labels & label groups. The top label group combinations e.g. brand & type, or colour & category, drive the most impressions, traffic or revenue. We call label group combinations a grammar. Show a leaderboard of the top grammars.

The top topics view shows a leaderboard of topics. Topics are lists of one or more labels.